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Virtue

Recovery Shampoo 17 oz by Virtue

(1118 REVIEWS)

$78.00
Size: 17 oz

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Transform damaged hair with this reparative shampoo. Powered by Alpha Keratin 60ku®, it gently dissolves daily buildup while filling in cracks along the cuticle to repair damage from heat, color, and chemicals. The result: soft, supple strands that grow stronger with every wash.

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  • A shampoo that rebuilds damaged hair with each use to leave hair healthy, soft, and supple
  • Hair type: All hair types
  • Targets: Damage, Split Ends, Dryness, Color fading
  • How to use: Work a quarter-size amount of shampoo into a rich lather between palms. Apply to wet hair, massage into the scalp. Work lather through the ends and rinse.
  • Cruelty-free, vegan, free from parabens, mineral oils, sulfates (SLS, SLES), DEA, and synthetic fragrance
  • Made by Virtue Labs in Winston Salem, NC
DAMAGE REPAIR
HYDRATING
INCREASES SHINE
Beyond Compare
Quince
Amazon
Sephora
Price$78.00$78.00$78.00
Store Credit Offer$20.00$0$0
Savings (%)
Yes

26%

26%

Free Shipping
Yes
Yes
Yes
Free Returns365 days30 days30 days
4.6 Rating
1118 reviews
Expensive priceUnbeatable price
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Multitude of industry-coveted awards

virtueawards2

RECOVERY SHAMPOO

"Best Shampoo for Color Treated Hair"

Allure

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virtueawards3

RECOVERY CONDITIONER

"Best Conditioner for Color Treated Hair"

Allure

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virtueawards1

HEALING OIL

"100 Greatest Hair Products of All Time"

Beauty Inc

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Paraben Free

Formulated without harmful ingredients

Color & Keratin Safe

Always gentle on treated hair

Premium Ingredients

Effective, high-quality formulations

ALL YOUR QUESTIONS, ANSWERED

1. What hair type is the Recovery Shampoo for?

The Recovery Shampoo is suitable for all hair types with a particular focus on addressing damaged hair that is dry, brittle, or has been affected by heat styling and chemical treatments.

2. Is the Recovery Shampoo fragrance-free, vegan-friendly and free from?

The Recovery Shampoo is vegan, gluten-free, sulfate free (SLS and SLES), and cruelty-free. It is not-fragrance free as it is scented with Virtue’s signature “functional fragrance,” which combines natural essential oils and synthetic compounds. The Recovery Shampoo features a blend of creamy coconut and tropical yuzu extracts.

3. Is the Recovery Shampoo safe to use with color-treated hair?

Yes, all Virtue products are safe for color-treated hair. This means that they are gentle, non-stripping and help prevent color fade.

4. How do you curate the branded products available on your site?

Our mission is to bring you the highest quality products at the best value. That extends to every brand we feature on our marketplace. We carefully vet and curate best-in-class brands that are leaders in their industry—brands known for their quality, craftsmanship, and performance. If it’s on our site, it’s a product we believe in.

5. Why do you only offer select brands?

We carefully curate every brand we feature to ensure it meets our standards for quality and longevity—so you can shop confidently without sorting through endless choices. By partnering exclusively with premium brands we trust, we make it easier for you to find products that live up to the same standards as our own.

6. Are the branded products authentic?

Quince is a certified retail partner of all brands on our site, which means you can shop with confidence knowing you're receiving genuine products shipped directly from the brand to you.

7. Where is your company located?

Our corporate headquarters is located in San Francisco, but our team and our makers are worldwide.

8. Do you have a store that I can visit?

Our business model was designed to minimize waste and overheads in order to bring you amazing quality products at an accessible price point. Stores are a large and costly endeavor which would ultimately impede that quest so, no. We do have a 365-day return policy so that you can experience our exceptional essentials for yourself with no worries about being stuck with something you don’t like.

9. Do you offer free returns & exchanges?

Yes, we have a 365-day return policy so that you can experience our exceptional essentials for yourself with no worries about being stuck with something you don’t like.

10. What if I have more questions?

If you have a question we’d love to answer it. Reach out to our friendly customer service team at care@onequince.com.

*Consumer perception study results by a third-party lab.